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Aren’t yet seeing messages in your GMB desktop dashboard? Soon you will! Google My Business is rolling out messaging for desktop this month. Within a couple of weeks in March 2021, all businesses will have access to messaging on the web.

Here’s another update by Google! Last month, Google My Business added a new Years in Business feature. So business owners can now tag onto their Business Profile to tell their customers in which year a business opened or will open, at its address.

Follow the below steps to set your opening date

1. Sign in to Google My Business.
2. If you have multiple locations, open the location you’d like to manage. 3. From the menu, click Info.
4. Click Add opening date.
5. Enter your opening date.
6. Click Apply.

All you require is the year and month of your opening date. It allows you to enter a date in advance up to one year, but it won’t show on Google until 90 days before the date.

Google says that “On certain places in Google Search, the opening date may be used to let customers know how many years a business has been in operation.”

Actionable Strategy — The new feature is being viewed as a trust factor by several consumers. So if you’ve been around, you should take advantage of your years in business.

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