EMBRACE THE CHANGE! GET AHEAD WITH GOOGLE’S UPCOMING SEARCH CONSOLE ADJUSTMENTS
There’s some significant chatter in the tech world you ought to know about. Google is making some serious changes to the Google Search Console (GSC). They’re refreshing the Page Experience report and bidding farewell to the “Mobile Usability” report and its accompanying test tools. Let’s unravel what this shift could mean for your digital presence.
A Makeover for the Page Experience Report
In the coming months, the Page Experience report in your Search Console is going to get a significant revamp. Google’s blog has hinted that it will evolve into a fresh dashboard, linking to general guidance about page experience and individual Core Web Vitals reports. Navigating the HTTPS reports will also be more convenient with this dashboard view.
So Long, Mobile Usability Tools
As of December 1, 2023, Google will be retiring the Mobile Usability Report, Mobile-Friendly Test Tool, and API. However, this doesn’t indicate any less emphasis on mobile usability. As the users shift more towards mobile devices, it’s essential to ensure your site’s mobile compatibility. Tools like Chrome’s Lighthouse are robust alternatives for assessing mobile usability.
FAQs to Guide Your Transition
Amid these changes, you might wonder how to ascertain if your site delivers a great page experience. Fear not; Google’s got you covered with an informative FAQ. A few takeaways:
- A great page experience requires an all-around approach; it isn’t solely based on Core Web Vitals.
- While some signals, like Core Web Vitals and HTTPS, are crucial, there isn’t a single “page experience signal” determining your site’s ranking.
- A good page experience doesn’t guarantee a spot in the “Top Stories” carousel, but it can boost your site’s visibility in search rankings.
In a nutshell, your website’s page experience continues to be crucial for success in Google Search. The changes in Google Search Console are only to improve your website’s adaptability to evolving user trends and expectations.
Keep these updates in mind as you strategize your site’s optimization for a seamless transition. As it is said, change is the only constant in the digital world, so stay ahead of the curve and embrace it. Your users, and Google, will thank you!